Audience
profile – bowling for columbine
Name:
Maria Scott
Age:
36
Gender:
Female
Ethnicity:
White
Nationality:
American
Educational
background: Dropped out of school and age of 14
Marital
status: widowed
Occupation:
sales assistant at supermarket
Income:
$14,500 P/A
Favourite
TV programme: Cops
Religion:
Catholic
Interests:
watching TV, babysitting, going out with her children.
Demographics:
In terms of demographics, Maria would be classified as C2, D. This is
because she works as a cashier (sales assistant) so she wouldn’t be received a
high salary, also she is widowed so there is no other income in the household
and is completely dependant on the job she has.




Amara this audience profile shows that you are able to identify the target audience for this documentary. To improve, the demographic group needs to be more specific - choose just one group.
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